Source market
Creators from China: hosted trips in Japan
Travel creators based in mainland China with 150,000 or more followers on their primary channel can apply for a hosted Japan trip. We provide the hotel, transfers and activities; flights, visa and insurance are yours. China's Advertising Law requires advertising to be identifiable, and platforms apply their own labelling rules for commercial content.
What do audiences in China engage with?
Chinese audiences tend to engage with seasonal scenery, shopping, food, ryokan and onsen stays, and detailed practical guides.
How do creators from China disclose a hosted trip?
For audiences in mainland China, the Advertising Law requires advertising to be clearly identifiable, and online advertising must be labelled as such (for example 广告). Platforms also run their own commercial-content labelling and reporting systems. Use the platform's tool where one exists, and a clear label in the post. Your agreement sets the exact wording.
The exact wording for your collaboration is written into your agreement. See deliverables and disclosure.
How do I get to Japan from China?
Beijing, Shanghai, Guangzhou and many other Chinese cities have nonstop flights to Tokyo and Osaka. From Shanghai, flying time to Tokyo is roughly three hours. Routes change — check current schedules. Explera does not provide flights.
Do creators from China need a visa for Japan?
Chinese passport holders generally need a visa for Japan. Application routes, including online options for some applicants, have changed in recent years. Entry rules change, so check the official Ministry of Foreign Affairs of Japan pages before booking. Explera does not arrange visas and cannot advise on immigration. Official source.
Which language should I post in?
Simplified Chinese on mainland platforms. Put the advertising label in Chinese at the start of the post.
Ready to apply?
The application saves as you go, and every applicant hears back within 5 business days.
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