Source market
Creators from Germany: hosted trips in Japan
German travel creators with 150,000 or more followers on their primary channel can apply for a hosted trip in Japan. Explera provides hotel, transfers and activities; you book flights and insurance. German courts and media regulators expect hosted content to be labelled as advertising, usually "Werbung" or "Anzeige", clearly and at the start.
What do audiences in Germany engage with?
German audiences tend to engage with rail travel, hiking and nature, craft and design, and thorough, well-researched itineraries.
How do creators from Germany disclose a hosted trip?
For German audiences, unfair-competition law, the media state treaty and EU consumer-protection rules require commercial content to be recognisable as such. A hosted trip should be labelled "Werbung" or "Anzeige" at the start of the post or video; vague terms are not enough. Your agreement sets the exact wording.
The exact wording for your collaboration is written into your agreement. See deliverables and disclosure.
How do I get to Japan from Germany?
Frankfurt and Munich have nonstop flights to Tokyo. With current routings, flying time is roughly 13 to 14 hours. Routes change — check current schedules. Explera does not provide flights.
Do creators from Germany need a visa for Japan?
German citizens have been able to visit Japan visa-free for short stays. Check that your trip's purpose fits the conditions of that status. Entry rules change, so check the official Ministry of Foreign Affairs of Japan pages before booking. Explera does not arrange visas and cannot advise on immigration. Official source.
Which language should I post in?
German, sometimes English. Label hosted posts "Werbung" or "Anzeige" in German.
Ready to apply?
The application saves as you go, and every applicant hears back within 5 business days.
Updated