Source market
Creators from South Korea: hosted trips in Japan
Korean travel creators with 150,000 or more followers on their primary channel can apply for a hosted trip in Japan. Explera provides the hotel, transfers and activities; flights and insurance are yours. For Korean audiences, the KFTC's endorsement guidelines apply, so hosted posts carry #협찬 and a clear disclosure line at the top.
What do audiences in South Korea engage with?
Korean audiences know Japan well, so they tend to engage with short-break itineraries, food, cafés, onsen and ryokan stays, and places beyond the standard Tokyo–Osaka route.
How do creators from South Korea disclose a hosted trip?
For Korean audiences, the Korea Fair Trade Commission's guidelines on endorsement and review advertising require the economic relationship to be disclosed clearly: "#협찬" plus a disclosure line at the start of the post or video, not hidden in the comments or at the end. Add 「PR」 for viewers in Japan. Your agreement sets the exact wording.
The exact wording for your collaboration is written into your agreement. See deliverables and disclosure.
How do I get to Japan from South Korea?
Flights between Seoul (Incheon and Gimpo) and Tokyo or Osaka take around two hours, with many daily services. Busan has short flights to several Japanese cities, including Fukuoka, Osaka and Tokyo. Routes change — check current schedules. Explera does not provide flights.
Do creators from South Korea need a visa for Japan?
South Korean citizens have been able to visit Japan visa-free for short stays. Check that your trip's purpose fits the conditions of that status. Entry rules change, so check the official Ministry of Foreign Affairs of Japan pages before booking. Explera does not arrange visas and cannot advise on immigration. Official source.
Which language should I post in?
Korean. Put #협찬 and the disclosure line in Korean at the start.
Ready to apply?
The application saves as you go, and every applicant hears back within 5 business days.
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